Creating an Internet marketing ecosystem is now agrowing trend seen among many businesses in Sri Lanka. It has becomeone of the most important methods of reaching your target audience tokeep them informed about your business, while at the same time makethings entertaining enough so your business will be effectivelypromoted. In such a business setting it is important to understandhow the different element come together to form the online presenceof a company. It is when these elements work in synchronicity thatsuccess will be achieved.
Due to the changes which are carried out inpopular search engine (such as Google) algorithms, Social Media linksare being used as indicators when calculating rankings for sites.Therefore when you are developing a SEOstrategy for your business in Sri Lanka it is important to focuson developing all these other elements in line with it. The followingare a few ways you can consider the relationship is influenced.
With the advent of online social networks such asTwitter, it is becoming easier for search engines such a Google tofind content. Taking into consideration the vast volumes ofinformation that enters the web every moment, having content onaccessible forms which shorten the time taken to index and filterthem will greatly improve your SEOstrategy. In this manner, the faster you create ways for the onlineinformation about your business to get indexed and found, the betterchances you would have to gain better rankings. In this manner youwill be able to drive more targeted traffic towards your siteincreasing the chance of improving revenue generation.
By effectively integrating Internet marketing toyour business strategy you will be able to create higher influence asa brand. With more and more consumers going online and beinginfluence by what they see online, your business too would be able tocapitalize on this trend. It is always important to understand thekey elements of a successful online marketing campaign is relevance,reaching the right group of potential consumers and ability to createa resonating effect. Once these elements are fulfilled there is avery high change that the image about the brand created would be verypositive.
Source :https://seosrilankaweb.wordpress.com/2016/12/15/understanding-how-social-media-marketing-in-sri-lanka-and-search-engine-optimization-work-together/